New Product Line expected to hit retailers by 2021
Building upon its tremendous success in the outdoor power marketplace, Bad Boy Mowers is extremely proud to announce that its high performance product line will include compact tractors. In partnership with Kukje Machinery CO, the company will now sell Sub-Compact and Compact Tractors at Bad Boy Mowers dealerships throughout the country. The new product line is expected to hit retailers by 2021.
“Our partnership with Kukje Machinery Co. is a strategic partnership that continues our growth strategy in the professional market” said Phil Pulley, CEO of Bad Boy Mowers. “Designed with commercial customers and property owners in mind, our new Bad Boy Tractors will deliver all the performance customers demand from their utility tractor in a compact, easy to use package.”
The new product line will feature tractors ranging from 22-35HP. Each of the new products will be assembled in the United States, include a full 6-year Power-train Warranty and incorporate Bad Boy Mowers’ widely recognized strength, quality and innovation.
“We're bringing all our Bad Boy attitude to a great lineup of tractors that perfectly complements our tough, all star commercial grade zero turn mowers through an exceptional dealer network,” said Lennie Foree, Director of Marketing for Bad Boy Mowers. “Our patented innovations continue to set the standard for accessibility, comfort and quality. With this new product line and history as our guide, the best is well ahead of us.”
By adding the new product line, Bad Boy dealers will be able to diversify their offerings to new and existing customers, ultimately increasing revenue. Bad Boy Mowers customers will also benefit as the Kukje partnership delivers economies of scale through increased purchasing power, reduced costs, and lower overhead. “From concept to creation, the new product line has been designed to meet the performance demands of our customers,” said Lennie Foree. “As we always do, Bad Boy Mowers will offer the very best Sub-Compact & Compact Tractor available at the best value.”
Bad Boy Mowers, located in the heart of the Ozark Mountains, in Batesville, Arkansas, has built its reputation on delivering a better zero turn mower for a better value, and is currently celebrating its eighteenth year of business. Bad Boy’s reputation for reliability, power and durability has been built in to every mower made from the very beginning. Delivering more innovation, from the patented Swing Away™ design, EZ Ride™ and Armor Tek 5 Deck™ advantages, and coupled with its legendary build strength, every Bad Boy Mower is designed to be easy to operate, easy to maintain and last for years with its ruggedness, power and reliability. Bad Boy Mowers is sold through a nationwide dealer network.