WAYCROSS, GA – Bad Boy Mowers is excited to announce they have renewed their partnership with the Lucas Oil Late Model Dirt Series again in 2015. Bad Boy Mowers are manufactured, assembled, and stored in multiple facilities comprising over 850,000 square feet in Batesville, Arkansas. Bad Boy Mowers has a specially equipped fleet of tractor trailer rigs that ensure the mowers arrive directly to dealers all across the country completely assembled, factory inspected and ready to mow. “We’re thrilled to have Bad Boy Mowers return as a partner with the LOLMDS. Their marketing strategy fits perfectly with our race fans and racers all over the country and we look forward to another great year with everyone at Bad Boy Mowers”, stated Ritchie Lewis, Director, Lucas Oil Late Model Dirt Series.

Bad Boy Mowers will once again sponsor the TV Race Points Challenge and pay a $10,000 bonus to the driver that earns the most points at the TV races. Under the Bad Boy TV Points Challenge, the Lucas Oil Late Model Dirt Series will broadcast 15 events on four different Networks in 2015, including MAVTV, CBS, NBC Sports and CBS Sports. Bad Boy Mowers will also sponsor a Fan Appreciation contest which will provide fans with a chance to win a brand new Bad Boy Mower. Fans can register to win the Bad Boy Mower at the Bad Boy Display Tent in the vendor midway or at the Bad Boy Mowers website. The grand prize winner will be drawn and announced at the series finale in Portsmouth, OH on October 17th.

“Bad Boy Mowers is excited and proud to partner with the Lucas Oil Late Model Dirt Series. We're looking forward to reaching all the great fans that follow the series across the country at events and through their social media pages. Being a part of the TV Points Challenge gives us great exposure with their TV package and the Fan contest will be fun all year long.” said Lennie Foree, Marketing Director for Bad Boy Mowers.

For the latest breaking news about the Lucas Oil Late Model Dirt Series, including the 2015 tour schedule, TV schedule, drivers, sponsors and all the information about the series visit the official website at: www.lucasdirt.com.

Follow the Lucas Oil Late Model Dirt Series on the social media outlets at Facebook and Twitter.


About Bad Boy Inc.

Bad Boy, Inc. located in Batesville, AR began operations in 1998 with the sole purpose of producing the Bad Boy zero-turn commercial lawn mower. Bad Boy Mowers has one goal in mind - to develop the strongest, most durable zero-turn mower available and to deliver excellent quality of cut, reliability, productivity and comfort. Bad Boy Mowers are manufactured, assembled, and stored in multiple facilities comprising over 850,000 square feet in Batesville, AR. The company’s vision for the future is to become the "Bad Boy" of the commercial mowing industry by continuing to work with the experts in the commercial turf industry to provide our customers with a superior performing machine second to none in power, durability and accessibility.

To learn more about Bad Boy Mowers and to locate a dealer near you visit their website at www.badboymowers.com. You can also follow Bad Boy Mowers on their social media pages at www.facebook.com/badboymowers and on twitter at twitter.com/badboymowers.


Lucas Oil Late Model Dirt Series Official Sponsors Include:

ASi Racewear - "The Official Merchandise Vendor" of the Lucas Oil Late Model Dirt Series
E3 Spark Plugs - "The Official Spark Plug" of the Lucas Oil Late Model Dirt Series
Fast Orange- “The Official Hand Cleaner” of the Lucas Oil Late Model Dirt Series
GEICO - "The Official Insurance" of the Lucas Oil Late Model Dirt Series
General Tire - "The Official Tire" of the Lucas Oil Late Model Dirt Series
Hoosier Tire - "The Official Race Tire" of the Lucas Oil Late Model Dirt Series
iON Cameras – “The Official Camera” of the Lucas Oil Late Model Dirt Series
Kawasaki - “The Official Sponsor” of the Lucas Oil Late Model Dirt Series
Lucas Oil Products - "The Official Oil" of the Lucas Oil Late Model Dirt Series
MAVTV “American Real” - "The Official TV Network" of the Lucas Oil Late Model Dirt Series
Optima Batteries - "The Official Battery" of the Lucas Oil Late Model Dirt Series
ProtectTheHarvest.com-"The Official Sponsor” of the Lucas Oil Late Model Dirt Series
Sunoco Race Fuels - "The Official Fuel" of the Lucas Oil Late Model Dirt Series


About Lucas Oil Late Model Dirt Series

Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. In 2014 the LOLMDS will sanction 47 events in 19 states. The series is owned by the parent company Lucas Oil Products Inc. and receives national exposure through a TV package filmed, produced and edited by Lucas Oil Production Studios. LOLMDS events will be broadcasted on four TV Networks in 2014 including CBS, NBC Sports, CBS Sports Network and MAVTV American Real Network. For more information about the Lucas Oil Late Model Dirt Series visit the official website at www.LucasDirt.com.


About MAVTV American Real Network

MAVTV was founded in 2002 by four former Showtime Networks executives and was originally geared towards a male dominated audience. In 2011, Lucas Oil Products, an automotive lubricant manufacturer with a history in television production, purchased MAVTV. Lucas Oil was eager to employ the same growth strategies to transform MAVTV into a premier cable network that it employed to grow the lubricants business. MAVTV aims to become a broader scoped network, geared towards the modern American family. Lucas Oil is investing in programming, an updated on-air look, and increased production quality, all to add more value to the viewer experience. MAVTV is an acronym that stands for Movies, Action and Variety. MAVTV brings you plenty of never-before-seen high definition exclusives, including Comedy, Movies, Action Sports, Adventure and More, all in fantastic HD detail. MAVTV is no ordinary television network. It's a 24/7, high-definition entertainment extravaganza, featuring everything from blockbuster films, high octane motorsports, MMA fighting, gaming, gut busting comedy, original reality shows and scripted dramas. Learn more about MAVTV American Real go to www.MAVTV.com.


About Protect The Harvest

The animal rights movement in America, led by the Humane Society of the United States (HSUS), has evolved into a wealthy and successful attack group determined to end the consumption of meat, threaten consumer access to affordable food, eliminate hunting, outlaw rodeos and circuses, and even ban animal ownership (including pets) altogether.Protect The Harvest was created to fight back and defend American families, farmers, sportsmen and animal owners from the growing threat posed by the radical animal rights movement. We believe Americans deserve the truth. These radical groups are intent on restricting the abilities of our food producers who already face the significant challenge of feeding a growing world population. It's our mission to ensure that American farmers are able to meet that challenge so that consumers at home and abroad have access to safe, affordable and healthy food. To learn more go to www.ProtectTheHarvest.com.


About Lucas Oil Products

Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company's marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.

In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, CBS Sports, NBC Sports and MAVTV. More information about Lucas Oil Products, Inc. visit the company website at www.LucasOil.com.


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