It was tough. Hill country tough and solid as they come. Stronger than the next with a special place in its heart for speed. Sure it was a little rough around the edges maybe, but real value—core value—is always buried just a little deeper.
As that first group of men gathered around a parking lot watching folks drive the mower they’d built, the name was struck when a driver jumped off and exclaimed, ‘THAT’S a Bad Boy.’ And it’s been THAT attitude, determination and the strength from within that’s driven our success ever since.
We were obviously on to something because our competitors would freely offer the advice that we couldn’t keep ‘over-building them’ like that and sell them ‘for that low of a price.’ Of course, we just didn’t think there was anything wrong with building a mower that out-lasted everything else out there and our customers sure didn’t seem to mind saving a bit of money along the way.